Project Overview

Sagora is building AI for AI systems, an expert force multiplier for teams running serious AI workloads. They came to Little Room Co. needing a name that could carry both a research lab's credibility and a product buyers remember. We named them Sagora: sage, expertise that doesn't need to announce itself, fused with agora, the open square where ideas are tested in public. In about four weeks, they left with a launch-ready brand foundation: the name, a logo system with a custom wordmark, color and type systems, and a starter brand guide.

Project Type

Naming & Identity

Year

2026

Role

Design Direction, Brand Strategy

Client

Sagora

Credits

Little Room Co.