I'm a design director who helps companies establish their brands, shift their positioning, or refresh their thinking. Strategy through execution. I'm also co-founder of Little Room, a brand studio for founders and teams at formative moments. We work in focused sprints with two design leads directly on your work: positioning, visual identity, systems, and the assets that carry a brand through launch and beyond.
I'm a design director who helps companies establish their brands, shift their positioning, or refresh their thinking. Strategy through execution. I'm also co-founder of Little Room, a brand studio for founders and teams at formative moments. We work in focused sprints with two design leads directly on your work: positioning, visual identity, systems, and the assets that carry a brand through launch and beyond.
Before this, I spent a decade in-house at high-growth companies—leading lean teams, building brands that scaled, and learning what it takes to ship thoughtful work on real timelines. I was at Circle during a significant stretch of USDC's growth. Before tech, I worked at agencies helping brands find their footing through strategy and design.
Before this, I spent a decade in-house at high-growth companies—leading lean teams, building brands that scaled, and learning what it takes to ship thoughtful work on real timelines. I was at Circle during a significant stretch of USDC's growth. Before tech, I worked at agencies helping brands find their footing through strategy and design.
My work turns complexity into clarity. I build systems that help teams move fast and stay consistent.
My work turns complexity into clarity. I build systems that help teams move fast and stay consistent.
