Circle Pay
Web Design
Brand Strategy
Design Systems
I led the visual identity for Circle Pay, incorporating playful and engaging elements to make sending money feel as easy and delightful as texting. I highlighted Circle Pay’s innovative simplicity by focusing on approachable and intuitive design while ensuring it aligned with the broader Circle brand. The visual identity positioned Circle Pay as a friendly and innovative payment solution by blending technical functionality with an engaging visual experience.
Role
Lead Brand Designer
Year
2019
Credits
Kristine MacAulay – Global Brand Director
Holly Monacelli – Creative Director, Copy
Mark Grambau – Senior Illustrator
Alessandro Caire – Senior Designer
Jessica McCormick – Senior Front End Designer, Brand